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- Sponsored Conversations outperform display ads by 5x, OpenAI rolls out Self-Service Ads, & Apple Loses AI Siri Lawsuit š±
Sponsored Conversations outperform display ads by 5x, OpenAI rolls out Self-Service Ads, & Apple Loses AI Siri Lawsuit š±
Week 87 of Data Happier, from Dappier
Welcome to Week 87 of Data Happier, the AI + LLM newsletter from Dappier team. Building with Dappier? Submit your AI Tool or project to get showcased!
šØWant to make money from AI? Dappier is the easiest way to launch a branded AI for your site and unlock new revenue from in-AI advertising. Get started today with Dappier. šØ
AI News š°
OpenAI released GPT-5.5 Instant as the new default model for ChatGPT, positioning it as a faster and cheaper model optimized for everyday usage. ā source
OpenAI opened ChatGPT advertising to a self-service platform, allowing brands to directly buy and manage campaigns inside ChatGPT conversations. ā source
The future of advertising is in AI agents, where sponsored conversations are outperforming traditional display ads by 5x.
Apple agreed to settle a $250M class-action lawsuit tied to delayed Apple Intelligence and Siri AI feature marketing claims, applicable to people in the US who purchased all models of the iPhone 16 and the iPhone 15 Pro between June 10th, 2024 and March 29th, 2025. ā source
The Pentagon reports the genAI infrastructure, which repor currently runs on Gemini, with plans to integrate ChatGPT and Grok. ā source
Anthropic reportedly committed to spending $200 billion over five years on Google Cloud services and AI chips. ā source
The Pentagon reports that their internal AI tool GenAI.mill ānow has more than 1.2 million discrete usersā. GenAI.mill reportedly runs on Gemini, with plans to integrate OpenAI and Grok. - source
Dappier Updates š ļø
Looking for the latest Dappier updates or support for building with Dappier? Join our Discord
Did you catch Dappierās new ad format for AI conversations? Sponsored Conversations are outperforming display ads in tests by up to 5x!
Check out the response to the news after it dropped in AdExchanger, thanks to partners like StackAdapt, Basis, Bedrock Platform, Dianomi, Magnite, PubMatic, Sovrn, GumGum & LiveRamp.

Ready to advertise across AI agents? dappier.com/advertisers
Ready to make money with ads-monetized AI for your site? dappier.com/publishers
Last week Dappier was at Possible 2026, presenting on-stage as one of just six finalists in their Brand Challenge. We were also highlighted on-stage as one of LiveRampās AI ecosystem founders.

Dappier on-stage as a key LiveRamp AI partner.
Following our blog posts? Follow on Medium to make sure youāre keeping up with the latest in AI & LLM tech.
Check our integration page for the latest. If youāre building with Dappier, join our discord or check out mcp.dappier.com to dive right into Dappierās MCP Server!
Want to understand how Dappier can help your brand monetize and prepare for an AI-search driven Internet? Get in touch today.
Robots in the Wild š¤
Genesis AI, a French startup backed by former Google CEO Eric Schmidt, unveiled an AI model for adaptable robots, alongside a robotic hand capable of cracking eggs, chopping tomatoes and solving Rubikās Cubes. ā source
A co-founder at Roomba unveiled a new AI-powered robotic pet called āFamiliarā. ā source
News That Even AI Couldnāt Hallucinate š
Not everything in the news can be about AI. Hereās some stuff you should know about:
Richard Dawkins said Anthropicās Claude āappears consciousā during a new debate around AI sentience and self-awareness. ā source
Advancing AI Awards š
This is where weāll highlight AI in the real world today!
Last week we highlighted a Palantir the MET police were using to combat internal corruption. This week weāre reporting on a rumored new agentic tool from Google.
Google is reportedly internally testing an AI agent called āRemyā that serves as a ā24/7 personal agentā that harnesses Gemini. ā source
Community Comments š
Join the Dappier community! Follow us on X, Medium and join our discord.
This is where weāll spotlight comments & questions from the Dappier community. Respond to this email with your thoughts or questions about AI & Dappier - weād love to hear from you.
Last week we showed off our interview with AdExchanger on Sponsored Conversations. Hereās another quote from that interview.
āWith Sponsored Conversations, Dappier unlocks a new surface for marketers to reach engaged consumers leveraging high-intent signals that no other medium can offer. Brands talk with consumers rather than interrupting them.ā
Connect with Dappier:
How Jennifer Anistonās LolaVie brand grew sales 40% with CTV ads
The DTC beauty category is crowded. To break through, Jennifer Anistonās brand LolaVie, worked with Roku Ads Manager to easily set up, test, and optimize CTV ad creatives. The campaign helped drive a big lift in sales and customer growth, helping LolaVie break through in the crowded beauty category.

